مطاعم/ضيافة
Chocolat
Developing a brand, from packaging to shelf
Chocolat is a retail chocolate brand, offering only the finest Belgian chocolate, pastries and cakes.
When the client originally came to us, they had a logo and needed a brand, a look and feel, comms and on going support.
Identity, brand colors & typeface family
![](https://influence.sa/sites/default/files/styles/case_study_horizontal/public/chocolat1.jpg?itok=XgDiPHuG×tamp=1477428075)
![](https://influence.sa/sites/default/files/styles/case_study_horizontal/public/chocolat2.jpg?itok=xIWDb2I0×tamp=1477428075)
Print & packaging design
![](https://influence.sa/sites/default/files/styles/case_study_horizontal/public/chocolat555_0.jpg?itok=aeJwx58V×tamp=1545572092)
![](https://influence.sa/sites/default/files/styles/case_study_horizontal/public/chocolat5555.jpg?itok=Ypq2bEii×tamp=1477428676)
Charismatic brand
After developing the look and feel, we went on to design the packaging and provided continued support for all communication, materials and production long after launch.
With a library of brand assets to work with, we made the brand easy to use and apply. This was a great partnership that led to a charismatic brand that continues to flourish.
![](https://influence.sa/sites/default/files/styles/case_study_horizontal/public/chocolat55.jpg?itok=iQWpia0S×tamp=1477428676)
![](https://influence.sa/sites/default/files/styles/case_study_horizontal/public/chocolat6.jpg?itok=hOGbXT4c×tamp=1477428075)
![](https://influence.sa/sites/default/files/styles/case_study_horizontal/public/chocolat7.jpg?itok=MDntQV_4×tamp=1477428075)
![](https://influence.sa/sites/default/files/styles/case_study_horizontal/public/chocolat8.jpg?itok=zeYQaNFN×tamp=1477428075)